FUEL was approached by the Deutsch Langhaar – Gruppe Nordamerika (DL-GNA) to develop an updated logo that would raise the prestige of the breed and help further the club’s mission.
Members of FUEL were in attendance at the Art Directors Association of Iowa’s 59th Annual ADAI Design Exhibition.
With assistance from FUEL, a new wellness company is realizing its goal of helping customers benefit from body composition analysis.
A new identity is helping an outdoor apparel store build its business in a spectacular new space.
FUEL helps Blink Vision communicate its customer-centric character through revitalized identity and marketing.
FUEL helped an established ad agency create a new vibe with a sharpened visual identity.
FUEL ignites a fast start for a dynamic new powersports company.
Three FUEL designs were selected for inclusion in the prestigious Rockport Letterhead + Logo Design 12.
FUEL created an identity system that captures a high-tech company’s creative problem-solving prowess.
A young juggler’s professional career is on the ascendancy thanks to his attention-grabbing, FUEL-designed brand.
New Arenson & Maas identity sets dynamic tone for progressive attorney group.
FUEL has taken its place among the best graphic designers in the world with the inclusion of two of its business card designs in Rockport Publishers’ The Best of Business Card Design 8.
FUEL carried home seven Gold and three Silver ADDYs from the 38th Annual Cedar Rapids Addy award ceremony.
The decision to re-name an established company is not one that any business owner takes lightly.
As experts in the design field, Kim Chayet and Mary Piazzon Segriff knew that a distinctive identity would be pivotal to the successful launch of their commercial interior design business.
Bill Bollman is FUEL’s Creative Director. Before co-founding FUEL in 2001, he worked for Horizon Communications, JW Morton and Basler Design Group. Bill studied Illustration at Hawkeye Tech in Waterloo, Iowa. An expert in the “old ways” of hands-on print production, these skills influence his work in the digital world to this day. His work throughout his career has been featured in international publications including Graphis, How International Design, Communication Arts, and The One Book as well as numerous design annuals and reference books.
