FUEL featured in Letterhead & Logo Design 9
FUEL takes its place alongside the world’s leading design studios in the just-released book Letterhead and Logo Design 9. This annual compilation of exemplary identity design features logos, business papers, and branding materials that authentically convey the individuality of an organization. The collective display of superior design is arranged in non-traditional categories such as beauty, subtlety, virtuosity, and materiality.
FUEL’s iconic representation of John Deere Construction and Forestry’s Davenport Works was one of 300 entries chosen from among 3,000 submissions world-wide and the only design by an Iowa firm to receive such recognition. “It’s an honor to be featured among such a select group,” states Bill Bollman, lead designer at FUEL. “We try to create meaning and value with every design we do. This really affirms that we are doing design that works.”