Nations One

Nations One case study hero image

Nations One is a faith-based non-profit that’s building a network of radio stations throughout Canada. FUEL helped relaunch the organization with a new brand identity, logo design, website design, and direct marketing materials.

White Cross Cellars

White Cross wine bottles and glass

Brand Identity It began with a new logo. The client engaged the FUEL team with clear guidance about what he was after. The resulting mark drew upon heraldic influences reflective of the founder’s and the area’s German heritage. From wines and dinners, staff and merchandise, imagery throughout the website and marketing materials would show depth […]

Striking All The Right Notes

When Luther College asked FUEL for help in designing a website for their renowned music program, they wanted it to be attractive and intellectual, with a high aesthetic value.

Bill Bollman
Creative Director

Bill Bollman is FUEL’s Creative Director. Before co-founding FUEL in 2001, he worked for Horizon Communications, JW Morton and Basler Design Group. Bill studied Illustration at Hawkeye Tech in Waterloo, Iowa. An expert in the “old ways” of hands-on print production, these skills influence his work in the digital world to this day. His work throughout his career has been featured in international publications including Graphis, How International Design, Communication Arts, and The One Book as well as numerous design annuals and reference books.

Hometown: West Union, Iowa
Involved in Design and Marketing since 1988
Interests: Fitness, Travel, Movies